Privacy policy

What this policy covers

This policy explains how [Company legal name] (“Sterlingrid”, “we”) handles personal data collected through this website, sterlingrid.com. It does not cover data that lenders and dealers keep in the Sterlingrid platform. That data is covered by the agreement and data processing terms we have with each customer.

For the purposes of the UK GDPR and the Data Protection Act 2018, we are the controller of the personal data described here. Our ICO registration number is [ICO registration number].

What we collect

• Details you send when you request a demo or email us: your name, work email, company, job title and anything you choose to write.
• Details you give when you book a demo through our calendar, which is provided by Google.
• Basic technical information our hosting provider records when you visit, such as IP address and browser type, kept in server logs for security.

This website does not use advertising or analytics cookies, and does not track you across other sites.

How we use it

• To reply to you and arrange a demo. Our lawful basis is our legitimate interest in responding to business enquiries.
• To keep the website secure and working. Our lawful basis is our legitimate interest in running a safe service.

We don’t sell your data, and we don’t use it for automated decisions about you.

Who we share it with

We share personal data only with providers who help us run this website, our email and our calendar: [Hosting provider] and Google. They process it on our instructions. Where a provider handles data outside the UK, we rely on an adequacy decision or the UK International Data Transfer Agreement.

How long we keep it

We keep demo enquiries for up to 24 months after our last contact with you, unless you become a customer. Server logs are kept for up to 30 days.

Your rights

You can ask to see, correct or delete your personal data, object to how we use it, or ask us to restrict it. Email hello@sterlingrid.com and we will respond within one month.

If you are unhappy with how we have handled your data, you can complain to the Information Commissioner’s Office at ico.org.uk. We would appreciate the chance to put things right first.

Contact

[Company legal name], [Registered office address]. Email hello@sterlingrid.com.

Changes

We will update this page if anything changes and change the date at the top.